Over the last 16 months Oxyma has become an active ICOM member and has been contributing to the mission of taking the network to the next level. In particular by sharing our expertise in the field of integrated omni-channel and data-driven marketing. Being the host of this year’s regional ICOM conference for member agencies from Europe, Middle-East and North-Africa is a perfect example of that.
I’m very proud that Oxyma will have the opportunity to welcome over 50 agency professionals from approximately 21 countries in Rotterdam this month. From October 20th until 22nd we will offer them a dynamic program comprising a mixture of top speakers and interactive workshops. The central theme of the conference will be: Exploring Data Driven Journeys, understanding the roads well-travelled and the paths less explored.
ICOM’s Executive Director, Emma Keenan, recently told ICOM members: “This conference is a great opportunity for agency teams who either play a direct role in their clients’ digital activities or who simply want to get a better grasp of how to use data and analytics to understand and define consumer journeys. There’s something for everyone in the program and the Oxyma team has moved heaven and earth to make this an inspiring session for everybody. If you can’t join us at the event, follow us on our social media or at #ICOMemea16.”
Obviously we will not forget to show our international guests why Rotterdam is ranked in the top 5 of the Lonely Planet’s Best in Travel 2016 list. Because although we are very proud to have offices in Amsterdam, Breda and even Dubai, we’ll never forget where our roots are 😉